Avertex Avertex / Brand Assets
For brand & product partners

Brand Assets.

Every Avertex logo lockup, in every format you need. Drop them into a deck, a press kit, a co-marketed page — and walk away.

6Lockups
5Color treatments
5File formats
150+Production-ready files
01
Logo lockups

The six lockups.

From the standalone mark to the fully tagged signature. Every lockup ships in five color treatments and five formats — SVG, PNG, PDF, AI, and EPS.

02
Color

Monochrome plus one blue.

The mark is always the brand blue when used in full color. Wordmarks sit in pure black or pure white. No tints, no gradients on the logo.

Brand Blue
HEX#0E49B5
RGB14 / 73 / 181
CMYK92 / 60 / 0 / 29
Pantone2945 C (closest)
Foreground / Black
HEX#000000
RGB0 / 0 / 0
Surface / White
HEX#FFFFFF
RGB255 / 255 / 255
Tagline grey
HEX#4A5464
Token--fg-3
03
Type

Space Mono for the structure. Inter for the human.

The wordmark is Space Mono Bold, outlined to paths. The mono / sans split is the strongest single signal in the system.

Display · Heading · Eyebrow · Numerics
Space Mono
Bold 700 · used for the wordmark, headings, all eyebrows / tags / status badges, numeric values.
FamilySpace Mono
Weights400 · 700
SourceGoogle Fonts (free)
Wordmark size130 / em
Avertex
Aa Bb 0123456789 · & @ £
Body · Paragraph · UI labels
Inter
Regular 400 to Bold 700 · running prose, form labels, anything that should feel human.
FamilyInter
Weights400 · 500 · 600 · 700
SourceGoogle Fonts (free)
Body size16 / 24
Avertex
Aa Bb 0123456789 · & @ £
04
Usage

Clear space & minimum sizes.

Keep the logo legible. These rules are the floor — give it more room when you can.

Clear space

Frame it with one A.

Always leave at least the height of the mark's "A" of empty space around any lockup. Don't crop other graphics, type, or images into this zone.

A A A A
Minimum size

Don't go smaller.

The mark holds at 16 px for app and favicon use. Anything below and the A loses its weight. For the horizontal lockup, hold the wordmark height to 14 px or above.

16 px floor
14 px floor
Do
  • Always use one of the supplied lockups — don't rebuild from parts.
  • Pair the blue mark with black, white, or the brand blue itself.
  • Place the reversed lockup on solid dark surfaces — not on photos.
  • Hold the corner radius at 25% of the mark's side. Always.
Don't
  • Don't recolor the mark. The blue is the blue.
  • Don't outline the wordmark, add shadows, or rotate it.
  • Don't typeset "Avertex" in any font other than Space Mono Bold.
  • Don't stretch, skew, or otherwise distort any lockup.
05
Get it all

Download the full package.

All lockups, all variants, all formats — wrapped in one .zip. Includes SVG masters with text outlined to paths, transparent PNGs at three resolutions, vector PDFs, true-vector EPS files, and Illustrator-compatible AI files.